1990s – The Zumba program was created by celebrity fitness trainer Beto Perez in
his native country of Colombia. One day, Beto walked into his aerobics class and
realized that he had forgotten his music, and his only option was to grab whatever
tapes he had in his backpack. His tapes were comprised of the songs that he loved
best, which were an array of traditional Latin salsa and Merengue. Beto rose to the
challenge of improvising an entire class on the spot using non-traditional aerobics
music, and from this the Zumba fitness party was born. The class soon became the
most popular one at the fitness facility.
1999 - Following his success in Colombia, Beto decided to come to the United States
and began teaching Zumba classes in Miami. His classes once again became very popular
and word spread quickly of this new and fun fitness offering. Soon thereafter, he
was approached by entrepreneurs Alberto Perlman and Alberto Aghion to create a global
company based on the Zumba Fitness philosophy. Zumba Fitness Fact Sheet – Page Two
2007 – The Zumba program launched internationally and is currently offered through
trained instructors in more than 75 countries.